Doing stuff no one else wants to do, “dirty work,” can create a lot of value. There’s less competition for these roles, yet they’re often extremely important.
Trying to do stuff a lot of people want to do, such as becoming a partner at a law firm, is very hard, because there’s a ton of competition so it’s very hard to differentiate, and if you do, there’s often less to be gained in relation to what you put in because there is so much demand for the position. In that sense, the labor market is a fairly efficient market – competition whittles away “net profit” like it does in any other market.
Some of the most hardworking people I’ve met have something to prove. They don’t feel entitled. They haven’t been handed everything throughout their life, they’ve had to earn it. They’re willing to roll up their sleeves and to whatever it takes to create value.
There’s plenty of dirty work to be done at a startup. Stepping up and doing it can create a lot of value, and help differentiate yourself as a hustler.