Content distribution is hard. Getting in front of your target audience is getting more and more competitive. The new challenge is to reach customers by providing stand out quality content amidst all the noise. For those of us trying to get our quality content seen, we search for new avenues. This ... [Read More]
Hey I'm Mike. I'm an author, marketer, and entrepreneur. I write about content marketing and personal development. Sign up to get almost all of my best business hacks.
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July 1, 2015 marked the launch of Amazon’s new policy for authors with books offered on Kindle Owner’s Lending Library or Kindle Unlimited which could change the future of the publishing industry. If you’re a self-published author on Amazon, here’s what you need to know. What is Amazon’s New ... [Read More]
Kelsey Libert recently wrote an awesome article in Harvard Business Review about a very important topic: Comparing the ROI of Content Marketing and Native Advertising. “Native advertising” primarily refers to sponsored content, which seems to be the latest business model innovation for media ... [Read More]
I love my information marketing business. I’m not a millionaire. But, my passive income business has enable me to do a lot. It’s given me a lot of freedom. I can work when and where I want. I am able to travel for extended periods of time. I’ve been able to take on some great consulting clients. ... [Read More]
Content marketing will replace schools as the source for education. Schools and online education companies will become content marketing for products and services. Selling products and services will become the new business model of education. This is more efficient and sustainable than donations, ... [Read More]