The Content Marketer’s Guide to AutoResponders
9 out of 10 people check their email at least once a day. This means that every email you send to your customers is likely to be seen, and on the same day. Despite the resounding evidence, for the first two years of my business, …
How To Hire Freelance Writers
Awesome content is critical to growing a website’s traffic. But, on top of all your other responsibilities, you only have so many hours a day to write. At some point, it makes sense to hire freelance writers. According to Neil Patel, all it takes is …
The 8 Most Common Startup Death Traps
This is a guest post by Sam Hysell. He helps teams successfully innovate through effective experimentation and customer understanding with Known Unknowns. Sam has worked with companies like Lean Startup Machine and Techstars and has led workshops and helped hundreds of startups around the world. …
SEO 101: In Words So Simple A Baby Could Rank On Google
When I first started learning search engine optimization (SEO), I thought it was a foreign language created by rocket scientists. Some cruel mix of advanced mathematics and hieroglyphics or something. SEO is indeed a very complex topic, but I think it’s actually a lot less …
How many customer development interviews is enough?
So you understand Lean Startup and customer development. You see the value in avoiding wasted time and money. And maybe you have even started conducting customer development interviews. But how much data do you need? How do you know when you’ve validated or invalidated something? …
How to Find the Best Guest Blogging Opportunities
If you’ve been reading my blog lately, you know that guest blogging has been producing great returns, in terms of traffic, backlinks, and email subscribers, for me. But how do you figure out what sites present the best guest blogging opportunities? How do you find …
6 Things I Learned About Marketing from Scientology
Scientologists are the best marketers ever. They brainwashed millions of people and built a billion dollar organization based on nothing. On Friday I watched Going Clear: Scientology and the Prison of Belief, a documentary about (the cult of?) Scientology. You might know Scientology as that …
How to Get Your First 100 Email Subscribers
The biggest mistake I’ve made in growing my business has been not focusing on building my email list. A large and active email list is the lifeblood of any marketer in almost any kind of businesses. More recently I’ve revamped my content strategy to focus …
The Entrepreneur’s Guide to Guest Blogging
It’s hard to start a blog from scratch. Technology has made it easier than ever before to start a blog. Suddenly everyone is a media company. As a result, it’s harder than ever to rank on Google. Why would you want to rank high on …
How Doing Standup Comedy Made Me A Better Entrepreneur
I did standup comedy for the first time last week. I was scared as hell. It was probably the hardest thing I’ve done in a year. I actually think I kind of blacked out during it–I don’t really remember it. I’ve always found standup comedy …
